Live Action: Finalist
James Sutton
Coventry U. School of Art & Design

Space Cowboy ft. Nadia Oh — Something 4 The Weekend Music Video

Profile
James recently completed a degree in Graphic Design at Coventry University and is currently working as a freelance photographer and music video director. His latest pop promos are currently on high rotation on major music TV stations in the UK, including MTV, on which one of his videos became the number one most requested video for several weeks. James directed and produced the debut American music video for British band The Fratellis. James aspires to give photography and music video production a fresh and exciting new identity, combining his enthusiasm and drive to produce inspirational work for the digital age of lens-based media.

Communication objective
My objective was to create a music video reflecting Nadia Oh's new single song, "Something 4 the Weekend," that would convey the singer's sexy image and bring out the energy in the track.

Tools used
I shot this video with a high-definition movie camera. I created the backgrounds and light panels in Adobe® Photoshop® and animated the objects and scenes by chroma keying the green screen footage with Adobe After Effects®. I then exported the clips into Adobe Premiere® for the final edit.